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Highlights from Blogtrends “Working With Brands” Chat

I am beginning to realize that readers don’t necessarily view “sponsored” content positively on blogs. However, the reality is that many of us that have self-hosted blogs and/or use premium plugins to enhance our sites incur expenses that run into the hundreds. Style bloggers, food bloggers and local content bloggers in my opinion incur the most costs because we have to constantly invest money in clothes, accessories, and ingredients (or restaurant bills) for our content. There are also equipment (cell phones, tablets, desktops, etc) and travel (gas, hotel, conferences, events) that many of us incur all in the name of our blogs.

There are also a lot of people, like myself who use their blogs as a side hustle. I also know a lot of women who are full-time bloggers and view their blogs as an entrepreneurial endeavor. Adding sponsored content to our blogs is one of the best ways for us to recoup our costs and/our meet our personal goals. I guess the fear is that bloggers lose their objectivity when we publish paid content. This is not true. I try to remain as objective as possible when I review products on my blog. The reality is that many of us chose not to publish our negative reviews of products and tend to publish reviews on items that we honestly like and believe will and can add value to you, our readers.

With that said, Monday’s blogtrends chat focused on bloggers working with brands. I would like to thank Blogtrends for allowing me to publish the highlights of the discussion so that readers and bloggers alike can have an insight into how this works, what our thoughts really are, etc.

Please feel free to post your reactions in the comments below. By the way blogtrends chat occurs every Monday at 9pm EDT on twitter. Use #blogtrends hashtag to follow.

 

About Natasha Samuels

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6 comments

  1. Thanks for sharing this! I missed this week’s chat and these highlights are just perfect!

    xx Kait
    Kait recently posted..Summer Drink Series: Blackberry-Peach Bourbon SpritzerMy Profile

  2. Thanks for the info. My blog is my therapy therefore I do not not need a shrink! I did a post recently on DD creams and mentioned YOU and your review in the post. Check it out.
    Neti* recently posted..DD CreamMy Profile

    • Thanks for the mention and the information on DD creams. I read your post today and commented before I stepped out for my appointment. I am working on post for or around August 6th (you know what day that is). I am compiling a list of Jamaican bloggers and so far I have 18 and you are one of them. (-: Will let you know what if any additional information I will need from you.

  3. J Timothy Quirk

    A good chat here about brands and working with brands

    • Yes, it really was. I absolutely loved that we had a representative from Swerve participating so we were able to get some insights into what these blogger networks were looking for.