After a two month absence from my blog, I think it’s time to blog again! I’m all excited and what not to return to writing and the access with identifying yourself as a blogger, however, even as I sit here logged all the way into WordPress, the question of “can I” and “should I” lingers.
Thanks to micro blogging platforms like Instagram and video content, we now have a proliferation of community journalists, which has resulted in the subsequent over-abundance of information of all types and various truths. In other words, “yo, there is a hell of a lot of competition out here”. Competition is usually great, because it inspires you to do and be your best. Competition in the blogging sphere is a little tricky, however, because it involves technical know how and it also requires you to be be “authentic” and “likable” to readers .
Anyways, I also realize that blogging, style blogging to be specific, is not as sexy as it was in 2011. That’s when I launched my little blog which was initially called onewomansevolution; which became onewomansstyleevolution and now it’s just, onewomansstyle. The purpose of this blog was to document my effort to improve my personal appearance. These days, I’m only about practical and comfortable style which is not as appealing to women who turn to style blogs for inspiration. I don’t venture into aspiration blogging or pretend to. Most of my outfits are from Target, thrifting and or incredible online sales and in store sales rack finds. No Gucci, shoes that begin with L that I can’t spell or name brand anything. Nope, not on these pages. Wait, I do have a Michael Kors bag…and watches…
Over time, I also realized that I really didn’t like being in front of the camera and that I didn’t have the time or want to make the effort to look like I belonged on a fashion magazine’s editorial page. Sorry, to disappoint, but putting together those looks was not an “effortless” effort for me. Writing about it was also somewhat painful. With the disappearance of a few of our style blogging events and publishing platforms we have also lost a lot of the support system that we had back in 2011. While a lot of bloggers have parlayed their experience into really great opportunities, it appears that the same bloggers who were the cream of the crop back in 2011 are the same people who are still cream of the crop, now. They achieved legend status ages ago. Other than a fresh face, I am not really sure what more I could bring to the table that they have not already. I don’t have the resources to support an aspiration blog…or the contacts so if I continued as a style blogger I could only present what I have in my closet (that still fits) and my other finds plucked right off of the sales racks of Target, Macys or Savers.,
To cure my growing discomfort on the subject of style, as you noticed, I branched out into restaurant reviews and travel. I even launched a second blog, natashaexploresworld.com to separate my food and travel content. That blog just never took off the way that this one did, however. So two blogs; both of which are stagnant at this point and me stuck here at the keyboard wondering where do I go next.
I think it’s time for me to admit and to do the necessary to stop marketing this as a fashion blog. I’ll probably post some content on the subject every now and then but the focus of onewomansstyle is no longer about what I wore. It can’t be. It’s not only because my sense of style has evolved… (or I guess in my case regressed); it is because there are so many other aspects of my life, other interest and experiences that I want to write about and could write about without much effort. Unfortunately I also don’t travel often enough to generate enough content for my natashaexploresworld.com blog… Wait, I still have San Diego, Brooklyn, Grand Cayman and Jamaica travels to share. Scratch that! There is definitely enough content for that blog. I just need to figure out how to rebrand this one.